3VR, a subsidiary of Identiv, specializes in providing advanced video surveillance and analytics solutions. The company serves a diverse range of clients including retail, banking, and healthcare sectors, focusing on enhancing security and operational efficiency. Operating in the physical security market, 3VR offers a comprehensive suite of products including video management software, hardware, and real-time occupancy dashboards. The business model revolves around selling these integrated solutions and offering ongoing support and maintenance services. Revenue is generated through direct sales, partnerships, and subscription-based services for software updates and analytics.

Keywords: video surveillance, analytics, security, operational efficiency, retail, banking, healthcare, video management, real-time dashboards, subscription services.