Biogenetics is a pioneering startup that addresses critical issues in food safety, conservation genetics, and biotechnology. The company operates in the biotechnology and food safety market, serving a diverse range of clients including food producers, conservationists, and research institutions.

Biogenetics tackles the rampant problem of food fraud, particularly in the olive oil industry where over 89% of traded olive oil is fraudulent. The company provides advanced diagnostic kits, such as GenExpress, which detect harmful bacteria like Campylobacter spp. in food samples, ensuring food safety and preventing contamination along the food chain.

In the realm of conservation genetics, Biogenetics offers solutions like MolECOL and PROGENIEX. MolECOL helps determine the threat levels faced by endangered species, such as the European mink, and plays a crucial role in the success of preservation programs. PROGENIEX focuses on protecting and improving indigenous animal populations, which are vital for preserving cultural and rural heritage.

The company also delves into metagenomics, using DNA sequencing to identify beneficial microorganisms in various environments. This technology aids in controlling plant pathogens and assessing soil productivity, which is essential for sustainable agriculture.

Biogenetics' business model revolves around selling diagnostic kits, genetic analysis tools, and laboratory supplies such as PCR tubes and micropipette tips. The company generates revenue through direct sales to food producers, research institutions, and conservation organizations. By providing these essential tools and services, Biogenetics ensures food safety, aids in the conservation of endangered species, and supports sustainable agricultural practices.

Keywords: biotechnology, food safety, conservation genetics, diagnostic kits, olive oil fraud, endangered species, DNA sequencing, metagenomics, sustainable agriculture, laboratory supplies.