Crop2Cash is a Nigerian agritech startup focused on simplifying agriculture for smallholder farmers. The company operates in the agricultural sector, providing digital financial services and access to high-quality agricultural inputs. Crop2Cash serves smallholder farmers in rural Nigeria, helping them increase crop yields and build financial identities through its USSD CashCard system. The business model revolves around a marketplace for agricultural inputs and a digital payment platform, generating revenue through transaction fees and sales of inputs. Crop2Cash aims to revolutionize agriculture by making it easier for farmers to access the resources they need for sustainable farming practices.

Keywords: agritech, digital payments, smallholder farmers, Nigeria, agricultural inputs, USSD, financial identity, sustainable farming, marketplace, rural.