True Religion

True Religion

True Religion which is headquartered in California, was founded in 2002 by Jeffrey Lubell with the intention of redefining premium denim. Learn more
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IPO

$824m

Valuation: $824m

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True Religion is a premium streetwear brand specializing in designer jeans and clothing for men, women, and kids. Operating in the fashion industry, True Religion targets fashion-forward consumers who seek high-quality, unique apparel. The company leverages its distinctive stitching and bold designs to stand out in a competitive market. True Religion's business model includes both direct-to-consumer sales through its website and physical stores, as well as partnerships with affiliates via the Pepperjam Network. Revenue is generated through the sale of apparel and accessories, with a focus on maintaining a strong brand presence and customer loyalty. The company also engages with influencers and fashion arbiters to keep its styles fresh and relevant.

Keywords: premium streetwear, designer jeans, bold stitching, fashion-forward, direct-to-consumer, affiliate program, influencers, unique styles, high-quality apparel, customer loyalty.

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